by Eliyahu M. Goldratt
THE SEQUEL TO THE GOAL
Learn more about the powerful
techniques first presented in the
best-selling business novel, The
Goal.
In this book, Dr. Goldratt,
through examples in a variety of
industries, shows how to apply TOC to
sales and marketing, inventory control,
and production distribution.
In addition,
techniques in conflict resolution are
introduced on both a business and
personal level.
"The revolution begun by The Goal
continues with Goldratt's new thriller,
It's Not Luck."
—Success Magazine
Alex Rogo has had a great year. He was
promoted to Executive vice-president of
UniCo with the responsibility for three
recently acquired companies. His team
of former and new associates is in place
and the future looks secure and exciting.
But there has been a shift of policy at the
board level. Cash is needed and Alex's
companies are to be put on the auction
block. Alex faces a cruel dilemma.
If he successfully completes the
turnaround of his companies they can be
sold for maximum return. If he fails, the
companies will be closed down. Either
way, Alex and his team will be out of
work. It looks like a lose-lose situation.
And as if he doesn't have enough to deal
with, his two children have become
teenagers!
